In marketing, success lies not merely in what you say, but how you convey it. India's diverse market showcases this perfectly through brands that master the art of storytelling.
Take Paper Boat - they didn't simply launch traditional Indian drinks.
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Anonymous 1
Hey I am on Medialย โขย 3m
The nostalgia of paper boat was real but then I tasted their product and....well the ads were good. That's all
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Startup Savvy
Entrepreneur is What...ย โขย 1y
Nokia's first product was Toilet Paper
LG's first product was Facial Cream
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The first machine manufacturing machine for paper was set up in India in 1812, and the second was established in 1870 at Ballygunj, which led to the development of the core paper industry. West Bengal was a leader in the industry until the mid-1980s,
Chinese product has saturated. Build in Bharat guys! Also I think boat went for the masses. There should be a brand priced between 7000-12000 (semi premium). It will do really well. The gap is clear.
Ah, the boAt success story - a tale of innovation, perseverance, and a dash of genius. Here's the package of valuable info!
- Started small: With a capital of โน30 lakhs from Aman's gullak, Aman Gupta and Sameer Mehta launched boAt in 2016.
- Ident
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Fact from youtube
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The first text message was sent in 1992 and simply read "Merry Christmas. #merrychristmas
#firsttextmessage
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#techhistory
#nostalgia
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Arcane
Hey, I'm on Medialย โขย 9m
There were two major announcements in the budget:
1. Removal of the indexation benefit for real estate.
2. Customs duty on gold was reduced from 15% to 6%.
Real estate and gold are the most popular investments for the vast majority of Indians.
T
Campa cola - it is growing. I know. But a few months ago, I tried it because it was a cheap offering and was available at the store. It tasted "not good". Really inferior to existing drinks like Coke, Pepsi.
2 replies12 likes
Priyansh Khandelwal
Founder - Carleyton ...ย โขย 3m
In marketing, success lies not merely in what you say, but how you convey it. India's diverse market showcases this perfectly through brands that master the art of storytelling.
Take Paper Boat - they didn't simply launch traditional Indian drinks.
See More
3 replies2 likes
Jaswanth Jegan
Founder-Hexpertify.c...ย โขย 1y
Weird Marketing Strategy by BoAt:
In the initial days of BoAt Aman Gupta went to a shop and asked to buy and place his product in his store but the shop keeper rejected it so Aman after 2 days he sent his wife to the same shop and asked the shop an
