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THERE IS NO BRANDING ON THEIR PRODUCTS!! NO LOGO , NO ADVERTISEMENT . Have you heard before ? Exploring Muji: The Essence of Japanese Minimalism Muji, short for Mujirushi Ryohin ("no-brand quality goods"), is a Japanese lifestyle brand that cel

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Anonymous

Anonymous 4

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Their “no-brand” is the brand. That’s peak marketing brilliance disguised as anti-marketing

1 replies
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