Purple Cow Marketing:
Creating a unique, memorable, and daring product (or brand) that stands out in a crowded marketplace โ ensuring it captures attention and drives organic word-of-mouth promotion.
This guy is the Yoda of branding.
Seth Godin figured out why brands like Apple, Nike, and Starbucks became unforgettable.
Hereโs how his 'Purple Cow' idea totally changed marketing:
Most companies try to appeal to everyone, but end up being forget
How to Market Your Business on a Budget
โข Utilize social media platforms effectively
โข Offer valuable content that engages your audience
โข Partner with influencers or other brands for cross-promotion
โข Use email marketing to keep customers inform
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