Purple Cow Marketing:
Creating a unique, memorable, and daring product (or brand) that stands out in a crowded marketplace — ensuring it captures attention and drives organic word-of-mouth promotion.
This guy is the Yoda of branding.
Seth Godin figured out why brands like Apple, Nike, and Starbucks became unforgettable.
Here’s how his 'Purple Cow' idea totally changed marketing:
Most companies try to appeal to everyone, but end up being forget
Why Branding is Crucial for Every Business
Branding goes beyond logos and taglines—it’s the identity and soul of your business. A strong brand:
1. Makes a Strong First Impression – Stands out and conveys professionalism.
2. Builds Trust – Establis
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Chennai-based Zoho stand
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SHIV DIXIT
Stealth • 3m
📖 DAILY BOOK SUMMARIES 📖
🚀 16 Lessons from 👉
🔥 The Art Of The Start 2.0 🔥
✨ By Guy Kawasaki ✨
1. Starting with a Strong Foundation
• Make Meaning: Focus on creating a company that makes a significant impact rather than just pursuing mon
