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Mr Z
•

Medial • 19d

In 2010, Big Bazaar was ruling Indian retail, unstoppable at 250 stores. Then came DMart—with just 10 stores—and changed everything. Here’s how they did it: Big Bazaar brought the supermarket culture to India and became a household name. However, its aggressive expansion and high debt led to its downfall. Leasing stores in malls and acquiring other chains increased costs, making the business unsustainable. On the other hand, DMart focused on slow, steady growth. It owned most of its stores in suburban areas, keeping costs low. DMart prioritized sustainability by reinvesting profits, avoiding debt, and building strong supplier relationships. DMart’s core strategy was offering deep discounts consistently, not as a short-term tactic. It avoided costly products like perishables and electronics, further reducing expenses. This shows that long-term sustainability and customer loyalty are more important than rapid expansion or chasing market share. Follow for more content!

18 replies22 likes

Replies (18)

Rishi Chavan

Stealth • 17d

that's panvel ka dmart if iam not wrong

0 replies

Anonymous 8

Stealth • 19d

Big Bazaar’s downfall shows how quick expansion without a strong financial base can lead to disaster and DMart’s approach was way more practical

1 replies1 like

Anonymous 7

Stealth • 19d

I think they should just start converting into dark stores because I don't remember the last time anyone I knew mentioning shopping there.

0 replies1 like

Anonymous 6

Stealth • 19d

This will end in the next 10 years I think.

1 replies2 likes

Havish Gupta

Stealth • 19d

In a Pod with Raj Shamani, Big Bazaar founder said that Dmart firstly spent 1-2 decade perfecting their business model and once it was done. Then they started with agressive expansion! And that's why it's successful

1 replies1 like

Anonymous 5

Stealth • 19d

Debt kills, sustainability wins!

1 replies4 likes

Anonymous 4

Stealth • 19d

Big Bazaar chased market share, DMart built value!

1 replies1 like

Anonymous 3

Stealth • 19d

Slow and steady wins the race!

1 replies2 likes

Anonymous 2

Stealth • 19d

DMart mastered the art of discounts!

1 replies1 like

Anonymous 1

Stealth • 19d

Sustainable growth > aggressive expansion any day!

1 replies1 like

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