Metanio • 7m
Full case study :https://docs.google.com/presentation/d/1B5_91NX8k2jJQaur6PBVGsNGA5hSrX9A/edit?usp=sharing&ouid=104829336025717084327&rtpof=true&sd=true Haldiram's case study Haldiram's is an iconic Indian brand known for its premium-quality sweets and snacks. Established in 1937 by Ganga Bishan Agarwal (Haldiram) in Bikaner, Rajasthan, it evolved from a small sweet shop into a globally recognized business with a reputation for quality and innovation. Foundation: Haldiram's began during pre-independence India, offering high-quality bhujia made from moth beans (pesalu). It stood apart by pricing bhujia at ₹5/kg when competitors sold it for ₹2/kg, emphasizing premium quality. Branding Revolution: Named its bhujia after "Dongar Dev," a legendary figure, creating an image of a premium product, even though there was no actual connection to the king. Key Contributors: Sivakishan: Played a vital role in identifying new markets like Nagpur. Manohar Agarwal: Revolutionized packaging in 1973.
Keen Learner and Exp... • 9m
Did you know that Haldiram's is actually 4 different companies? North - Haldiram's in Delhi and northern area is different that that of south India. It is owned by Manohar lal Agarwal and Madhu Sudhan Agarwal South - The Haldiram's product selling
See MoreKeen Learner and Exp... • 1y
Haldiram's was founded by Ganga Bishan Agarwal, commonly known as Haldiram, in 1937. Haldiram began his journey in Bikaner (Rajasthan) where he started a small shop selling traditional Indian sweets and snacks, and the famous "bhujia". fast-forwardi
See MoreBuilding Commerce Ed... • 1y
From Bikaneri Bhujia to Global Snacking Giant: EP 1 Haldiram's Case study In the early days of 1937 A kid was learning to make bhujias in kitchen with his paternal aunt and his passion of making bhujias clicked a idea to his mind and he started maki
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Understanding the Types of Copper Scrap in India A Quick Guide for Traders & Recyclers Whether you're importing, selling, or recycling knowing your copper scrap grades can make all the difference. Here’s a snapshot of major copper scrap types in t
See MoreEntrepreneur | Build... • 8m
Hey Everyone 🔥 (Need Suggestion & Ideas) We're launching a brand of authentic Indian snacks named "Snack & Stories" focusing on traditional items like Mitha & Salty Nimki, Chakli, and Bhujia and many more. We've successfully conducted a pilot tes
See MoreEverything is tempor... • 3m
WHAT YOU EATING BRUH @ ₹9?☣️🤮 Saw a tweet about food being sold for ₹9 on Swiggy. Naturally, it made us wonder—what exactly are you eating at that price? Is it even fresh? In a price-sensitive market like India, it's still hard to believe how a ful
See MoreHey I am on Medial • 6m
Guys I recently tried Sleepy Owl Coffee, and I must say, it’s absolutely fire! Oh boy The moment I opened the jar, the aroma hit me—rich and inviting. The taste and quality are truly exceptional, easily on par with premium brands like Davidoff. The s
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