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KRISHNASINGH THAKUR
Building Commerce Ed... • 1y
From Bikaneri Bhujia to Global Snacking Giant: EP 1 Haldiram's Case study In the early days of 1937 A kid was learning to make bhujias in kitchen with his paternal aunt and his passion of making bhujias clicked a idea to his mind and he started making bhujias and selling with his grandfather. He recognised that people are loving it and usually people used to eat moth dal more often and he thought of mixing besan with moth dal and making more thin bhujias so that customer will get good taste and experience. BOOM! The idea was a quick hit and Haldiram bhujias got famous in town. After marriage haldiram had to left his house and family due to disputes. Chapter 2 -The Nagpur HIT! Haldiram's nagpur connection is a key part in success journey! Shiv kishan Agarwal (grandson of founder) set up 1st large scale manufacturing plant in nagpur in 1970.Not only but also he started South Indian restaurant and started selling sweets. From bhujia Business to Most loved snacking store-HALDIRAM
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Sanskar
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Haldiram's was founded by Ganga Bishan Agarwal, commonly known as Haldiram, in 1937. Haldiram began his journey in Bikaner (Rajasthan) where he started a small shop selling traditional Indian sweets and snacks, and the famous "bhujia". fast-forwardi
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Vasudha Chigurupati
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Full case study :https://docs.google.com/presentation/d/1B5_91NX8k2jJQaur6PBVGsNGA5hSrX9A/edit?usp=sharing&ouid=104829336025717084327&rtpof=true&sd=true Haldiram's case study Haldiram's is an iconic Indian brand known for its premium-quality sweets a
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Did you know that Haldiram's is actually 4 different companies? North - Haldiram's in Delhi and northern area is different that that of south India. It is owned by Manohar lal Agarwal and Madhu Sudhan Agarwal South - The Haldiram's product selling
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Singapore's government-owned private equity firm, Temasek, has agreed to acquire a 10% stake in Haldiram Snacks Pvt Ltd for ₹8,500 crore. This investment marks a significant move in India's thriving snack and packaged food industry, further strengt
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