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This is a timely and crucial reminder. India's research output is growing rapidly, but the gap between research and commercialization remains wide. Patents are not just paperwork, they're strategic tools for economic growth, innovation sovereignty, a

“Loss Leader Pricing: Winning Customers by Losing Money (Strategically)” “Loss Leader Pricing.” This strategy involves selling a product or service at a price that is intentionally below cost to attract customers. The goal isn’t to profit from the i

I've seen that with newer startup's coming in the e-commerce space, there's a variety of options to buy from. I have used multiple apps, rewards platforms, brand loyalty cards, however, it always makes sense to switch because there will be a better

You know, a lot of startups get so caught up in scaling quickly that they forget about sustainable growth. But what if we approached scaling a little differently like a Private Equity (PE) firm does? * PE firms are all about making sure their compan

Day 28: Be the Dosa in a Plate of Idlis: Standing Out in Bangalore's Startup Scene Bangalore's startup scene is bursting with idlis (delicious, but common). How do you be the crispy, eye-catching dosa? Here's your recipe for standing out: * Spic

Is This the Right Way to Analyze Stocks? A colleague recently pointed out that a structured approach is key when investing, and skipping steps can lead to costly mistakes. They follow a Top-Down Analysis Framework, which breaks down like this: 🔹 M

🔥 15 tips for a successful person 👦 ▪️1. Be silent more. ▪️2. Never ask anything directly. ▪️3. Do not reveal your thoughts in other people's books (do not write in the margins). ▪️4. A wise man will never tell anyone about his true intentions

Why Jio Coin Exists 1️⃣ Ecosystem Lock-In Goal: Keep users glued to Jio’s apps (JioCinema, JioMart, JioSphere) by rewarding them with coins for daily activities. Why: Loyalty = Profit. Users spend more, advertisers pay more. 2️⃣ Data Contro

👉 New D2C Founders: Lessons from the Frido Mobility Mislabeling Drama – Build Trust, Don’t Break It! Hey founders! 👋 The recent Frido Mobility saga on X is a wake-up call for D2C brands. Importing from China, slapping on a "Made in India" label

Why Range Rover Is Now Competing With Gucci and Louis Vuitton Luxury car brands face a big problem, after you buy their car, your relationship with the brand practically ends. And this is a huge issue because research shows that brand loyalty drops