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While people still trust and rely on their local kirana stores, shopping from them isn’t convenient in today’s fast-moving world. Customers don’t know what items are available, they have to call or walk to the shop. On the other hand, quick-commerce

Our business is a platform designed to simplify the process of buying and selling used items, with a focus on immediacy, convenience, and affordability. We aim to create value for both sellers and buyers by ensuring a smooth and efficient system. Her

Quick Commerce Store Plan This plan outlines a subscription-based quick commerce service that delivers products from local kirana stores within 15 minutes, leveraging ShipRocket's delivery algorithm. The service targets urban residents, busy profess

Consumer’s Preference for LG Air Conditioners in India 🚀 1. Key Drivers of Preference : -Energy Efficiency : Consumers prioritize 5-star ratings for cost savings. -Innovative Features : Dual Inverter, AI Smart Control = premium appeal. -After-Sales

Milkbasket revolutionized quick commerce by solving key challenges like high last-mile delivery costs (30-50%), low Average Order Value (AOV), and inefficiencies in small-scale deliveries. By using milk as an entry product, Milkbasket created daily t

The 3 Cs of Startups: How to Find Your Ideal Audience in India . India isn’t a single market, it’s a mix of four unique consumer segments, each with its own buying habits and priorities. If you’re launching a startup, focusing on the right C's Conve

"Why Should Startups Care About Second-Hand Apparel?" The second-hand apparel market is booming, offering startups a unique opportunity to tap into sustainability, affordability 1. Sustainability Sells Eco-conscious consumers love second-hand fash

69% of Online Shopping Carts Are Abandoned Daily! For every 10 people who add items to their cart, 7 leave without completing their purchase. Most of the E-commerce businesses ignores these 👇 1️⃣ Trust Signals: Try showing your buyers payment prot

“Loss Leader Pricing: Winning Customers by Losing Money (Strategically)” “Loss Leader Pricing.” This strategy involves selling a product or service at a price that is intentionally below cost to attract customers. The goal isn’t to profit from the i

Meesho’s Take on Quick Commerce The quick commerce sector in India has grown nearly 60 times in five years, with major players like Myntra and Amazon entering the fast-delivery space. However, Meesho co-founder Vidit Aatrey believes its appeal is li