Quick Commerce Store Plan This plan outlines a subscription-based quick commerce service that delivers products from local kirana stores within 15 minutes, leveraging ShipRocket's delivery algorithm. The service targets urban residents, busy professionals, and tech-savvy individuals for ₹499 per month. Competitors like Swiggy Instamart, Dunzo, and Zepto were analyzed to position the service effectively. The value proposition includes speedy delivery, convenience, affordability, and advanced technology. Operations involve partnering with kirana stores and ShipRocket, managing orders via a mobile app or website, and ensuring real-time inventory integration. Staffing includes customer service representatives and coordination with ShipRocket's delivery fleet. Revenue comes primarily from subscriptions, with potential additional fees for premium services. Costs cover technology development, marketing, and operations. The pricing strategy includes potential discounts or trial periods.
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