Zerodha, a bootstrapped and profitable brokerage, reshaped India’s market with its discount model and flat fees. Unlike competitors offering freebies, Zerodha attracted high-value traders by focusing on 𝐬𝐮𝐩𝐞𝐫𝐢𝐨𝐫 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐪𝐮𝐚𝐥𝐢𝐭𝐲
Zerodha nailed it by putting product quality and user experience over flashy marketing
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Zerodha, a bootstrapped and profitable brokerage, reshaped India’s market with its discount model and flat fees. Unlike competitors offering freebies, Zerodha attracted high-value traders by focusing on 𝐬𝐮𝐩𝐞𝐫𝐢𝐨𝐫 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐪𝐮𝐚𝐥𝐢𝐭𝐲
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Is it over for Stock brokers like zerodha and groww ? Jio-Blackrock are in Joint Venture to form a wealth management and brokerage platform , I am excited to see mota bhai's Marketing strategy . I guess brokerage will be free now 😂
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1=} Personal Brand Marketing - When you market your product with the help of any public figure and celebrate then you're creating personal brand image of your product
2=}