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Zerodha nailed it by putting product quality and user experience over flashy marketing
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Decathlon revolutionized India’s unorganized sports retail market by targeting beginners (75%) and enthusiasts (25%), offering affordable yet high-quality products. Its immersive store design leverages the endowment effect, encouraging customers to t
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Another story of a failed product by a tech giant! In 2013, Facebook launched Facebook Home, an ambitious project aimed at revolutionizing smartphone interfaces by deeply integrating the social media platform into Android devices. The idea was to tr
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