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Weird Marketing Strategy by BoAt: In the initial days of BoAt Aman Gupta went to a shop and asked to buy and place his product in his store but the shop keeper rejected it so Aman after 2 days he sent his wife to the same shop and asked the shop an

BoAt (imagine marketing) started by Aman Gupta and Sameer mehta in 2016. Sameer mehta is the CEO of boAt and Aman is Chief Marketing Officer(CMO).  In the beginning of his career Aman gupta worked as an assistance manager in Citi group and later al

From Rejection to Revolution – The boAt Story In 2016, Aman Gupta and Sameer Mehta set out to build an Indian audio brand, but investors weren’t convinced. Facing multiple rejections, they bootstrapped their way into the market. With a deep underst

Why does Aman Gupta dislike startups whose USP is price while having the same USP for boAt?

Global Sharks meet at UN and to represent India only Aman Gupta (Boat) is there. As shown in Shark Tank US Season 15 Episode 21. I wonder why only Aman and not other Sharks at the event..

Ah, the boAt success story - a tale of innovation, perseverance, and a dash of genius. Here's the package of valuable info! - Started small: With a capital of ₹30 lakhs from Aman's gullak, Aman Gupta and Sameer Mehta launched boAt in 2016. - Ident

I just came across a new update by Zomato which I saw on Twitter(X). Zomato really shows how they differ the values they put in to make sure things are upright. Maybe adding this update will change the users mind and give him an extra tip to make his

𝗜𝘀 𝗯𝗼𝗔𝘁 𝗺𝗮𝗱𝗲 𝗶𝗻 𝗰𝗵𝗶𝗻𝗮 ? Is boAt a Chinese company? but this ad has beautifully presented the boAt progress and narrative about being a Chinese company. ----- We were making nothing in india. (Aman Gupta) Now boAt scaled their m