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Ansh Kadam

Founder & CEO at Bui... • 11m

5 types of Marketing which every D2C business should know and do to become successful. 1. Market place Marketing - Listing your products on relevant platforms like Amazon, Flipkart, etc. This allows you to leverage the platforms trust & user base. 2. Content Marketing - Choose the best platforms where you audience spends time and make content over there. Also try and build a community even though it is slow as it builds trust, and the client acquisition cost also reduces in the long run and will also support the 3rd point which is. 3. Performance Marketing - Run Meta ads, Google ads and directly get orders on your website. This will keep the supply chain short as well and spread awareness and establish your brand. 4. Influencers Marketing - Collaborte with Influencers in organic or paid collaboration to increase brand credibility. 5. PR Marketing - Will help you create buzz around your brand through Press releases & Media coverage. Share the values with someone who may need it.

4 Replies

Replies (4)

Anonymous 1

Hey I am on Medial • 11m

The five marketing strategies you listed are highly effective for D2C businesses aiming for success. Thanks for knowledge sharing yaar.

1 Reply

Anonymous 2

Hey I am on Medial • 11m

Relying heavily on marketplace marketing can reduce brand independence and hurt profit margins due to platform fees, I think initially you should do pop up stores to see in person reactions and responses/feedback, then go with your own store and then if that works out too for scale you get lsited on marketplaces. So every channel brings in enough revenue and you don't have to rely only on one channel.

Anonymous 3

Hey I am on Medial • 11m

Well my thing didn't work out but I hope this gives people a better idea of how to do D2C stuff.

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