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Ansh Kadam

Stealth • 28d

Physics Wallah, a journey from Rs. 8,000 to $2.8 billion. And how personal brand played a major role in it. Recently Physics Wallah raised a funding of $210 million, due to which their valuation is now $2.8 billion about Cr. 23,000. And Alakh Pandey Sir is the only person who is a youtuber and with just that YouTube channel made such a big company. And the biggest reason behind their company growth is Alakh Sir’s strong personal brand. And many people have a wrong perception about personal brand. A personal brand is not about how many followers are there on your Instagram, but rather a strong personal brand is a brand where how much people listen to you, how much do they trust you and when your name comes up, what do people think about you and in Alakh Sir’s case it was in their favor as for 5 to 6 years they have given tones and tones of free valuable content on YouTube. And at the time where billions of dollars worth edtech companies are crashing badly, Physics Wallah is growing exponentially. And the biggest reason behind that is personal brand. And this is the power of personal brand and it can have an impact on your business or career in such ways. Share the value with someone who may need it.

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how to build a personal brand!!!

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Physics Wallah has been so successful that it has become a household name and they are literally expanding in every other field, price differentiation also makes brands because after a point face value drops in content creation business.

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