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It is easier to start a hard company than an easy one. Sam Altman, CEO of OpenAI, once said, “It’s easier to start a hard company than an easy one.” This might sound strange, but let me explain why it makes sense. When you solve a hard problem, f

Incident leading to pain point: Usually I can't stand shopping and when it is with my mother,I'm done for that day. One day my mother is in search of some artificial jewellery and couldn't find all the items at one particular shop, she has to juggle

Marketers are pulling back, and here’s what I think is happening: You can’t buy attention anymore. When everyone’s yelling, the shout gets lost in the chaos. People are tired of ads filling their feeds and they’re tuning out. What’s the solution?

Why Personal Branding is Key to Startup Success In today’s crowded business world, your startup isn’t just competing with products and services—it’s competing for attention. And that’s where personal branding comes in. 1. Build Trust: People connec

Too Many Startups, Same Industry—Who’s Solving the Real Problems? Right now, it feels like every other startup is entering the same few industries—D2C beauty, Ayurveda, fintech, and food&Qcom delivery. Everyone is rushing to do what’s already been d

Mark Zuckerberg: “You can’t 80/20 everything” When Facebook started, Mark Zuckerberg and Dustin Moskovitz had a tough decision to make. For each college they launched Facebook at, they had to clean up data from course catalogs to make sure everyth

WTF is Commodetized Business ⁉️ A commoditized business in the startup ecosystem is basically a business where the product offered has become a commodity, that means that it is replaceable with similar products or services from other players in mar

Unemployment rate in India - From 2008 to 2024 I’ve observed that a significant number of young people today are caught up in distractions like endlessly scrolling reels, consuming explicit content, playing video games, and wasting time on meaningle

Day 2: Share Your Catalyst What’s Holding You Back? The truth is, everyone has something standing between them and the life they want. Most people refuse to admit it—they lie to themselves about why they’re stuck, why they aren’t where they need to

🚀 The Era of Simple Startups Is Over! There was a time when startups were easy to explain: 🍕 Zomato = Food delivery + restaurant discovery 📦 Flipkart = Amazon for India 🚖 Ola = Uber for India Simple. Investors got it. Customers got it. Life was