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Ego Marketing: How to Use Pride to Power Your Brand Everyone likes to feel important, and thatโs where ego marketing comes in. Itโs about tapping into the human desire for recognition, validation, status and belonging. Hereโs how it works: 1. Highlig
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โFrom Product to Practice: How Brand Rituals Create Emotional Habit Loopsโ Brand rituals are repeatable actions or habits that customers perform with your brandโoften without realizing it. These rituals create emotional bonds and deepen brand loyalt
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Leveraging FOMO in Marketing: Turn Curiosity into Conversions FOMOโFear of Missing Outโis a powerful motivator. Itโs that nagging feeling that something exciting is happening, and youโre not a part of it. Smart brands are using FOMO to boost engageme
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The Psychology of Customer Experience Loss Aversion in CX People hate losing something more than they love gaining something. If your CX feels like effort, theyโre losing time, energy, or sanity. What are you doing to eliminate loss from your exp
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First post on Medial Woohoo! Can we talk about how cool it is that the founder and co-founders actually follow everyone? It gives you that little kickโlike, โwaitโฆ did the founder of the app just follow me?โ Itโs such a small thing, but it makes you
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