Onecard - A unicorn with a valuation of 1.5 billion Usd Spend 1000 crore to make 500 crore revenue and they spend 60% of their operating revenue in ads.
Despite having a good product onecard is spending huge capital to acquire new customers.
Anonymous 5
Hey I am on Medial âąÂ 6m
Spending 60% of operating revenue on ads seems risky. Could this unsustainable approach affect long-term profitability, or is there a more balanced strategy?
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Onecard - A unicorn with a valuation of 1.5 billion Usd Spend 1000 crore to make 500 crore revenue and they spend 60% of their operating revenue in ads.
Despite having a good product onecard is spending huge capital to acquire new customers.
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An interesting post :)..... If I were the CEO of Medialđ I would do this things step by step to make it bigđ âŹïž
âĄïžAllocate 80%(> depends on the value)of available funds to influencer marketing, ads, etc.
âĄïžAim for leat 5 million users and 100,00
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