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Nawal

Entrepreneur | Build... • 1y

Snapchat is loss making Company 🔥 Snap Inc.'s story is an interesting one. Despite pulling in $4.6 billion in 2023 revenue, mostly from ads, the company is still facing major losses—$1.4 billion, to be exact. They’re spending big on R&D ($1.9 billion) and marketing ($1.1 billion), aiming for growth, but their US user base has stagnated. Their promise to become "the next Facebook" feels distant now, and the challenge of balancing growth with profitability is clear. It’s a reminder to stay flexible and focused on sustainable strategies in business.

17 Replies

Replies (17)

Anonymous 4

Hey I am on Medial • 1y

Lens banane mei 8000+ crores..😂🤘🏽

3 Replies

Havish Gupta

Figuring Out • 1y

$1.9 in R&D! What do they research on?

2 Replies

Anonymous 2

Hey I am on Medial • 1y

Marketing expenses of $1.1 billion? Damn, that’s insane. Maybe they need to understand that no amount of ads can compensate for a lack of compelling features.

1 Reply

Anonymous 1

Hey I am on Medial • 1y

Man, $1.4 billion in losses? Snapchat is literally throwing money at R&D like it’s some kind of magic spell that’ll make users come back. Honestly, their big bet on growth over profit looks more like desperation now. At some point, you've got to focus on cash flow, not just flashy features.

1 Reply

Anonymous 3

Hey I am on Medial • 1y

In India, Snapchat is still more of a fringe app. Only a small percentage of people use it regularly. They're not breaking through like Instagram did. If they want to grow, they need to think global, but they’re too stuck on the US market.

PRATHAM
•

Medial • 1y

RnD was probably of making AI and filters

Dhruv Raghav

Attended Indian Inst... • 1y

hey, Can you tell me what kind R&D they are doing with such a hefty amount of money

Haran Naresh K

Think Different • 1y

Snapchat is not that much great app or a service.

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