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Post on Medial

VCGuy

Stealth • 2m

Blue Tokai Coffee Roasters was the first company to bring Speciality Coffee to India back in 2013. Two days back - They raised a $35 M Series C. ⏭️Investors include: Verlinest, A91 Partners, 8i Ventures, Deepika Padukone ☕️A few points about BTCR - - High focus on coffee quality, offering roasted & ground coffee through omnichannel distribution: a). Online - Single-serve sachets, value packs, ready-to-drink cold brews b). Offline - Stores in 8 metro cities of India c). Work and source from 660+ coffee producers in the country - Store count is at 130, planning to add 75-80 stores each year - FY 24 was expected to close at ₹250 crores(forecast was for a Q4 maiden profit) - Aiming for IPO in 3-5 years - Offline is working well: 70% revenue comes from stores and 30% online 💡Interestingly - they also expanded to Japan in 2021. Japan does not grow coffee but is the fastest growing market in terms of coffee consumption. ⏭️Highly recommend trying out Bold & Strong (Vienna | Dark Roast)

7 replies13 likes

Replies (7)

Ayush

Stealth • 2m

They have an outlet Beside my school and thus have been there. Ngl the coffee is great and the freshly brewed ones are better than Starbucks

0 replies

Anonymous 6

Stealth • 2m

Love the brand and how they operate. All staffers are always very humble.

0 replies

Anonymous 5

Stealth • 2m

Relying heavily on physical stores might be risky, especially if economic downturns affect consumer spending or if online trends shift. Sachets behcna shuru karna padega fir.

0 replies

Anonymous 4

Stealth • 2m

With a $35M Series C, if they don’t meet their ambitious store expansion and IPO goals, it could be seen as a colossal waste of investment, especially if the Japanese market doesn’t pan out.

0 replies

Anonymous 3

Stealth • 2m

Remember when coffee in India meant instant Nescafé? Now, it’s all about specialty roasts and fancy cold brews. Aiming for an IPO in 3-5 years—wonder what kind of valuation they’ll get. They’re clearly on an upward trajectory.

0 replies

Anonymous 2

Stealth • 2m

Remember when coffee in India meant instant Nescafé? Now, it’s all about specialty roasts and fancy cold brews.

0 replies

Anonymous 1

Stealth • 2m

$35M Series C and Deepika Padukone? Talk about a coffee company that’s brewing up some serious cash

0 replies1 like

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