Why Every Startup Needs a Purpose Beyond Profit:
In today’s world, having a strong purpose isn’t just a good-to-have; it’s a must-have. Customers want to support brands that stand for something meaningful. Here’s why:
1. Emotional Connection: A clear
Maximising value is crucial but founders have shown that ethical practices and social good can enhance long term value
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Praveena J
Stay Hungry, Stay Fo... • 1y
Decline in Trust: 55% of consumers have reduced trust in brands.
Gen Z's Importance: 79% of Gen Z find trust crucial for purchasing.
Factors for Decline: Increasing misinformation, ethical concerns, and lack of transparency.
Strategies for Brands:
Most individuals should actively seek to enhance their existing practices by learning to operate more efficiently.
Efficiency plays a crucial role and positively impacts our economy,
whether we are working on a small or large scale.
Strive for eff
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Kundan Karmakar
A Billionair at 2044 • 9m
Very thank ful to the founders of Medial for creating such good social platform.
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Arcane
Hey, I'm on Medial • 11m
VALUES over VALUE
Modern consumers, especially the younger generation, are gravitating towards brands that align with their value systems, focusing on social impact, sustainability, and wellness.
Look at this- The Elements of Value pyramid highligh