Everything about Mar... • 5m
“Dark Patterns vs Ethical UX: The Psychology of Design That Builds or Breaks Trust” Dark Patterns are manipulative design tactics that trick users into taking actions they didn’t intend—like adding hidden costs, confusing opt-outs, or guilt-tripping exit popups. They exploit cognitive biases for short-term gains but damage trust and brand reputation. In contrast, Ethical UX prioritizes clarity, consent, and user empowerment. It uses psychology not to deceive, but to guide decisions responsibly—helping users find value faster. Ethical UX reduces friction without manipulation, builds long-term loyalty, and aligns with privacy laws. While dark patterns may spike conversions, they invite backlash. Ethical UX wins in the era of transparency and customer-first branding.
Everything about Mar... • 1m
Colors don’t just decorate—they dictate decisions. Red excites hunger, blue builds trust, and green calms the mind. That’s why brands like McDonald’s use red to trigger appetite and Paytm uses blue to symbolize safety. Color psychology is silent pers
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Let's say someone builds a product for eg. Coffee, they made very good coffee with good quality raw materials the name is good the packaging is good. But how do they build trust and market their product? Please don't say things like trust building t
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The psychology of consumer decision-making in marketing revolves around how emotions, perceptions, and cognitive biases shape what people buy. Consumers rarely make purely logical choices; instead, they rely on subconscious shortcuts like brand trust
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🧩 Day 4 — Learning From Silence, Patterns, and Pressure Today wasn’t about rejection — it was about patterns. After hundreds of messages and follow-ups, I’ve started to see how early-stage founders think before committing. When you build something
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The Bandwagon Effect vs Social Proof highlights two subtle yet powerful forces in consumer psychology. The *Bandwagon Effect* makes people buy something simply because “everyone else is doing it,” driven by the fear of missing out. *Social Proof*, on
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