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Sandip Kaur

Hey I am on Medial • 1y

Why Every Startup Needs a Purpose Beyond Profit: In today’s world, having a strong purpose isn’t just a good-to-have; it’s a must-have. Customers want to support brands that stand for something meaningful. Here’s why: 1. Emotional Connection: A clear purpose connects with customers on an emotional level. They’re more likely to support a brand that aligns with their values. 2. Attracting Talent: People want to work for companies that are making a difference. A strong purpose helps attract top talent who are passionate about your mission. 3. Building Loyalty: Customers who believe in your purpose are more loyal. They’re not just buying a product—they’re buying into a cause. 4. Sustainable Growth: Profit-driven businesses may see short-term success, but purpose-driven companies build lasting growth. Your startup’s purpose can be your biggest asset. It’s not just about making money; it’s about making a difference. That’s the secret to building a brand that lasts.

7 Replies

Replies (7)

Anonymous 4

Hey I am on Medial • 1y

Strong purpose makes strong companies because you have to get your employees with that purpose maybe customers and when you're demotivated that purpose comes hitting you

1 Reply

Anonymous 2

Hey I am on Medial • 1y

The goal of a founders life is to maximise shareholder value by whatever means necessary, if net good comes in the way then it's not good.

1 Reply

Anonymous 1

Hey I am on Medial • 1y

Socialists have slowly started to infiltrate the capitalists now with tbis SDG and ESG bs.

1 Reply

Anonymous 3

Hey I am on Medial • 1y

I think every company should spend towards skill dev and other such things for the good of the community or the society they live and work with. Maybe some concessions in taxes would incentivise them to do that. Making all the money in this world is really not the only thing one should wake up for in the morning.

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