𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁 𝗴𝗿𝗼𝘂𝗽 𝗼𝗳 𝗽𝗲𝗼𝗽𝗹𝗲 + 𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁 𝗽𝗿𝗼𝗱𝘂𝗰𝘁/𝘀𝗲𝗿𝘃𝗶𝗰𝗲𝘀 -> 𝗔 𝘁𝗿𝘂𝘀𝘁𝘄𝗼𝗿𝘁𝗵𝘆 𝗽𝗿𝗼𝗳𝗶𝘁 𝗯𝗿𝗮𝗻𝗱 :
One group consists of people who want expensive services/products and are not concerned about
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Anonymous 1
Hey I am on Medial • 7m
Vishaka I really did not understand the point here but I do agree that there are these 2 groups, largely also because of the purchasing power they have. SImple examples would be european brands as one group and indian brands as another. Right?
Largest Economies of the World as cited by the IMF. This is calculated on the basis of Purchasing Power Parity and not on GDP.
0 replies11 likes
Ankit Dubey
Web Developer || Vi... • 1y
Observation:
Mumbai is very community driven. Everyone Is part of sooo many groups, local group, society group, college group, etc. people come here to settle down.
Bangalore is very individualistic in nature, with flowing people using it as a pits
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5 replies14 likes
gray man
I'm just a normal gu... • 1m
Today, the Ferrero Group is the world's second-largest confectionery company, selling beloved brands such as Ferrero Rocher, Nutella, and Tic Tac in over 170 countries
1 replies8 likes
Karan Sahu
Founder • 10m
I think there is a growing gap between the purchasing power of people in Tier 2 cities (especially among young people) and the activities available in these cities.
Startups need to penetrate this gap effectively. You can see a lot of new franchises
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4 replies5 likes
Chamarti Sreekar
Passionate about Pos... • 5m
trend of luxury brands entering the world of sports:
* Luxury brands are increasingly partnering with athletes and sports teams to reach a broader audience and tap into the growing influence of athletes as cultural icons.
* This trend is being dr
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3 replies6 likes
Arcane
Hey, I'm on Medial • 8m
ONE INTERESTING OBSERVATION SERIES
DAY #16
Luxury goods consumers worldwide fall into five dominant groups, based on their motivations, profiles, values in luxury items, purchase reasoning, and age group.
1) Going Global:
People in this group don
Why Indian phone Brands Couldn't Survive the Chinese Invasion?
Around 2014, Indian brands like Micromax, Karbonn & Lava dominated the smartphone market. But their success was shortlived once Chinese brands—Vivo, Oppo, Mi or etc-entered India. These
Does India Have the Capability? Does India Have a Market as Strong as the USA or Other Countries? Probably Not.
This is where Price Power Parity (PPP) comes in. PPP compares the purchasing power of currencies by analyzing how much a basket of goods
Strategy series 1/10
As a child, which pencil did you prefer? Nataraj pencils or Apsara pencils? Now you might be shocked to hear that the both brands belong to the same company, Hindustan pencils. This type of corporate strategy is known as multi br
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5 replies20 likes
Mr. Prashant T Labde
Sophomore at NIT, na... • 6m
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