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Anonymous

Idea: FMCG companies should use a subscription model. Subscribe and purchase goods to automatically enter the code. Rewards grow with each purchase. For example, if a person subscribes for just 100₹ and purchases Lays products 14 times a month, he c

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Anonymous

Anonymous 2

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It's essentially a form of price discrimination, allowing the company to offer lower prices to more frequent buyers. This could potentially increase overall sales and market share. However, it might also cannibalize full-price sales.

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