"Minimise the Profits and Maximum the Sales" — My College Professor So, yesterday one of my college professor was discussing on business and said the above quote to be the core value of making business. The above quote simply suggest the idea of Minimising Our Profit Margins and Focusing on Maximizing Our Sales. By decreasing our profit margin we increase our consumer base since overall price of our products and services get decrease and that opens gates for wider audience to buy our product/service which leads to overall more sales. This might be rather simple concept and common sense but it's a key concept which comes across almost every business.
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