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Positioning Positioning defines how a brand is perceived in the minds of customers. Key strategies: 1. Product-Based Positioning: Highlighting the unique features or qualities of the product. 2. Price-Based Positioning: Emphasizing affordability o

Startup Blueprint - Day 04 Business Model Refinement 1. Revenue Streams: Specify how your startup generates revenue (e.g., subscriptions, one-time sales). 2. Cost Structure: Break down fixed and variable costs (e.g., production, marketing, overhea

In today’s competitive world, brand positioning isn’t optional—it’s essential. here’s a breakdown of the five core brand positioning strategies that drive success: Attribute-Based Positioning Focus on a key feature of your product or service. Think

Pricing Strategies:- 1. Cost-Plus Pricing: Adds a markup to production costs. - Example: A $10 product sold for $15 ensures profit. 2. Value-Based Pricing: Prices reflect perceived customer value. - Example: Apple charges premium rates for i

Hi Medial family 👋 Here is Day (3/10) product case study :-) RED BULL GIVES YOU WING🐧🤭 Today's Topic is "RED BULL🛑🐂 Marketing Startegies" how Red Bull succeed in Indian Market 🗿 1) GLOBAL BRANDS NEED LOCAL NUANCE :🧐 Consider cultural pre

Gujarat-based semiconductor packaging firm, Suchi Semicon, is set to kick off its commercial production phase this month, with plans to manufacture and package up to 150,000 chips daily. Managing Director Ashok Mehta shared that this milestone mark

A recent report suggests that handset manufacturers, including Samsung, may consider relocating their production from China to India following a significant tariff hike imposed by former U.S. President Donald Trump. The tariff increase, which raise

𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗺𝗮𝗻 𝗩𝘀 𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿 : 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗺𝗮𝗻 : Product Form: Sells whole watermelons in their raw, original state. Pricing Strategy: Fixed price of $4 per watermelon. Revenue per Unit: Earns only $4 per watermelon

The Psychology of Pricing: How to Set Prices That Sell Pricing isn’t just about numbers; it’s about psychology. Understanding how people think can help you set prices that not only attract but also convert. Here’s how: 1. The Power of “9”: Ever wonde

Pricing is the core of your SaaS offering. It’s crucial to handle well, but it needs to be done right. What makes a pricing section nearly perfect? ~ Clarity and Simplicity: Display pricing and features clearly with easy-to-read layouts. Avoid conf