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Personalization helps businesses stand out and ensure increased customer satisfaction. But there's a problem with personalisation called the perception paradox - One user’s idea of personalization is another’s idea of intrusion. (what one person l

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Arcane

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The tricky part lies in not making it intrusive. With the advent of Hyper personalisation, having just what you mentioned cannot be enough. The problem needs a more deeper introspection and insight.

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