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Bumble Rebrand: Key Takeaways for Marketers Bumble's recent rebrand has generated significant buzz, with marketers observing valuable lessons. The rebrand includes a refreshed logo, updated color palette, and a more inclusive, community-focused mess

VALUES over VALUE Modern consumers, especially the younger generation, are gravitating towards brands that align with their value systems, focusing on social impact, sustainability, and wellness. Look at this- The Elements of Value pyramid highligh

📖 DAILY BOOK SUMMARIES 📖 🚀 35 Lessona From 👉 🔥 Positioning : The battle of your mind 🔥 ✨ By Al Ries and Jack Tryout ✨ 1. Core Premise: Positioning is about how a brand or product occupies a space in the customer’s mind relative to compe

This guy is the beverage industry's biggest enemy. He built a $1.4 Billion brand in 4 years using methods that would get most people fired. Many consider him the greatest marketer on earth. Here's his mind-blowing guide to blowing up business :

A real brand is an experience, a journey—here’s what truly defines it: 📌 Emotional Connection: Your brand is the feelings you evoke, the bonds you create. It's about resonating deeply with your audience. 📌Memorable Experiences: It’s not just abou

"Welcome to India, where the only thing more complicated than figuring out who’s paying for the next round is understanding liquor regulations." Let's have a look at the key insights of Indian Liquor Industry. Opportunities: 1. Craft Spirits & Pr

Branding for Small Business Owners Many small business owners overlook branding, often assuming it’s only for big names like Nike or Puma. They may also think branding doesn’t significantly impact profits, but that’s far from the truth. First, let

How to Talk to Customers? How to Talk to Customers: A Guide for Indian Startups In today’s time and a competitive market scenario, one has to do more for effective communication to retain and engage customers. Knowing just How to Talk to Customers ca

📖 DAILY BOOK SUMMARIES 📖 🚀 16 Lessons From 👉 🔥 Start With Why 🔥 💯 By Simon Sinek ✨ 1. The Golden Circle: Sinek introduces the concept of the Golden Circle, which consists of three layers • Why (the core purpose, cause, or belief behind

📖 DAILY BOOK SUMMARIES 📖 🔗 DIRECT FREE E-BOOK DOWNLOAD LINK AVAILABLE — https://drive.google.com/file/d/1gvddK97In4_E4wJ8g9wHv_Ek1iKBqyIS/view?usp=drivesdk 🔥 Execution : The Discipline 🔥 🚀 20 Lessons From 👉 ✨ Larry bossidy and Ram Char