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Overpriced overhyped well marketed water, something like Liquid Death. You beat them by selling more than water. You sell them culture, identity, meaning- things that humans truly thirst for.
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Welcome to BUSINESS STORIES ! EP-3 (Liquid deathš case study) What is Liquid Death? It's a beverage company that sells water in metal cans, which will kill your thirst ā Origin storyā Founder Mike Cessario observed people at a music concert drinki
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There is an idea which I am thinking for quite some time. The idea is about selling water in a can. The concept is similar to an US company named Liquid death they also sell water in a can I think the idea has great potential like in parties and con
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This guy is the beverage industry's biggest enemy. He built a $1.4 Billion brand in 4 years using methods that would get most people fired. Many consider him the greatest marketer on earth. Here's his mind-blowing guide to blowing up business :
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Hello all my friends. I am planning to start a unique fermented probiotic soda drink business and sell it in cans..like the liquid death and try to make a brand out of it.. I have few old medicated drink recipes and plan to use them to create it..
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THE MAN WHO'S KILLED BY HIS OWN INNOVATION: In 1975,The Middle East Oil embargo affected the US in terms of car sales that made Stanley Allen Meyer a resident from Grove City, Ohio,America makes up his mind to find a way out of oil dependency. Sta
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Meet Mike Cessario. This ex-Netflix employee built a $700M empire by selling a free commodity; WATER. Today, Liquid Death is equivalent to the Air Jordans of the beverage industry. Here's how Mike Cessario engineered virality and made Liquid Death
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Hi friends š We as humans are so dumb that we value such things which doesn't matter to us . Let me explain! We humans are designed in such way that we simply work on "Demand and Supply" rule anything which is less supply will have high demand an
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I'm going to Kill my Enemy, My biggest Enemy.... That fucking MF, I'm going to kill my biggest Enemy by the time span of 2 months. That holds be back, I can't do anything because of Him. That holds my business back, I'm not able to sell anything
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These Two Sisters Turned Homemade Snack Bars into a ā¹500 Crore Brand ā Hereās How They Did It From handing out protein bars at yoga classes to getting acquired by ITC in a ā¹500 Cr deal the story of Yoga Bar is a lesson in hustle, health, and smart b
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The Disruptive Underdog Angle [ š§ Beardo ] āWhile global brands fought over razors, Beardo sold rebellion in a bottle.ā ā¢This is part 4 of our series - Disruptive Barnds Changing The Game In India In 2015, Ashutosh Valani and Priyank Shah saw a r
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