Post on Medial

Few days ago i posted asking if onboarding celebrity in your startup as co-founder would be benificial or not? Well here you go! (Another one) Bengaluru-based filter coffee and snacks brand VS Mani & Co. has roped in music composer Anirudh Ravichan

Business Opportunity: Join Me as Co-Founder for a New Snack Brand! Hi, I'm from Bangalore and I'm launching an exciting new brand called Tastymakka, offering delicious corn mixture snacks. The vision is to expand this brand across India through a fr

Is there any site that show data about influencer regarding their - 1) Engagement, 2) How much followers trust them 3) how likely is their followers gonna convert into 4) Customer for themselves or other brand ( in case of paid partnership) 5) Sear

Hello everyone! Day 4 of knowing about brands that failed to acquire the Indian market! BISLERI POP What's the first thing that comes to your mind after listening to Bisleri? Water right? Well now we have ideologized it as a very successful water br

While some MBAs just appear to be running a successful Tea Startup, this guy made a real one! This is how Nitin Saluja and Raghav Verma built a brand ₹2000cr brand by selling Tea with their brand called Chaayos! So Nitin who was working in USA, onc

Right now i am in a third wave coffee shop at ecoworld, Waiting to talk to an instagram startup influencer when i just received a news update notification from medial, and i was like oh thats nice and then i wanted to share my thoughts over the same

I have my brand's trademark (TM) registered but didn't retain the lawyer/law firm for brand maintenance & protection. Well, we recently faced a similar matter. Here's the story: Recently, we helped a founder of Bangalore-based Chai Cafe Chain navig

I was trying to convince a friend to raise funds for his D2C brand by showing him the amount of money thats been flowing in from VC's this year! Usually i am the guy with all such information about fundings, VC's and anything thats related to the st

Welcome to OUT OF THE BOX MARKETING! EP=14 (Heetch) Heetch, like Ola, is a raid booking platform in France with only one competitor, UBER. However, because they were new and had little money to spend on marketing, they devised a great strategy. But

#Deepdive: Tatas have changed Titan’s international foray approach? 💎💎 Or at least, the latest move does indicate so. .. Titan has already been opening its flagship Tanishq stores abroad. -> But, so far, this expansion has focused on nations wh