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How to Beat the Consumer's "Bullshit Radar" Consumers are quick to spot manipulative ads and swipe away. How can you get through this skepticism? Why the Radar Goes Off: Polished, sales-heavy ads are a turn-off. Any sign of manipulation,

Here are 5 key takeaways from the book "STRATEGIZE TO WIN" - 1. #Know your strengths and weaknesses. This is the foundation of any successful strategy. Once you know what you're good at and what you're not so good at, you can start to build a strateg

Advertising’s Role in Turning Low-Involvement Products into Big Brands 🚀 Low-involvement products (e.g., snacks, FMCG) rely on advertising to build emotional connections, trust, and recall. Here's how 5 Indian brands nailed it: 1. Maggi : Strateg

Strategy For Startup Growth — ( 6 ) BUZZ STRATEGY Buzz strategy is the most unique and effective strategy for early stages entrepreneurs. It helps to create hype and solid initial brand image for your product . If any startup successfully created

8 Key Strategies Apple Uses in Marketing 🍎 Apple is a master of marketing, and there’s a lot we can learn from their strategies. Here are 8 key tactics Apple uses to stay ahead: Simplicity is Key 📱 • Clean designs • Simple messages • Easy-to-

The Role of Advertising in Turning Low-Involvement Products into Big Brands 🚀 Low-involvement products (e.g., snacks, FMCG) rely on advertising to build emotional connections, trust, and recall. Here's how 5 Indian brands nailed it: 1. Maggi : Str

part-3 : Colgate's Business Strategy in India Branding: Colgate is a trusted name in India. Their products like Colgate Total, MaxFresh, and Herbal meet different needs of customers. Product Innovation: Colgate makes products with traditional India

🚨 Myth Busted! 🚨 💭 Myth: Higher ad spend = Lower CPA (Cost Per Acquisition). ✅ Fact: The secret to reducing CPA lies in strategic targeting, compelling creatives, and optimized landing pages—NOT just throwing more money at your ads! 💡 🌟 Stop w

Premium Business Strategy In a Platform base business their are mainly two aspects 1) Buyer Side 2) Seller Side If you are building a platform business, you should focus on one of the side !!!! Example 1) LinkedIn :- They first focus only on Job R

Reliance Communications: Advertising Strategy & Effectiveness 🚀 1. Core Strategy : -Mass Appeal : Focused on affordability + accessibility for all income groups. -Taglines That Stick : “Har Indian ka phone” → Emotional connection with the masses.