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With the announcements of entry of Ultratech and Adani into this sector all eyes are on the Wires and Cables Market Branded Wires and Cables Market in India was estimated to be around Rs 64,000 crores in FY24. It is expected to grow around 13%-14% C

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Adani Group is planning to invest Rs 20,000 crore in setting up a super critical thermal power plant in Bihar, reported PTI. The announcement about this was made by Pranav Adani, Director, Adani Enterprises Ltd, at the Bihar Business Connect 2024.

Doritos' Genius Super Bowl Strategy So A 30-second Super Bowl ad generally costs around $8 million. On top of that, brands typically spend another $2-3 million hiring agencies and celebrities to create the perfect ad. However Doritos plays this g

Why Did Anant Ambani Spend ₹5000 Crore on His Wedding? Share Your Thoughts! Anant Ambani's recent wedding, with an estimated cost of ₹5000 crore, has been a hot topic. Here’s my take: Changing Perceptions I believe the Ambanis wanted to reshape how

The Curious Case of Continue Watching! — Netflix In 2007, Netflix noticed a significant trend: many users were immediately clicking "Play" on the next episode of a show they were watching, even late at night. The Key Moment: This behavior wasn't ra

In India, very few E-Sports organizations get sponsors. Until and unless you are a big player or you don't have good personal connections, you cannot achieve anything. There are some organizations who get sponsors but they play dirty. Some use fake

I went to a lan event yestesterday. The games that were going to be conducted are BGMI, Free Fire, FIFA, Teken 7, Call of Duty Mobile and Valorant. The overall prize pool was 1 lakh inr. The entry fee was 700 inr for Solo and 1800 for squad. 1- Fi

In 2018, PUBG and Fortnite went to war. PUBG sued Fortnite for stealing their game. Today, Fortnite is worth $31.5B and PUBG lost the lawsuit. The reason? They forgot the most important rule in business. Here's the full story of gaming's greatest

Why Doesn't India Have a Global Smartphone Giant? Once, Indian brands like Micromax and Lava made us dream of homegrown smartphone empires. They were the buzz in markets, competing against international players. But as Chinese brands like Xiaomi,