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Subscription-based milk delivery startups such as BB Daily and Milkbasket peaked during the pandemic but have since declined amid poor unit economics Low margins on milk and limited top-up adoption kept average order values too low to scale profitab

In a world shaped by economic uncertainty, rising interest rates, and high-profile startup failures, investors now demand stronger unit economics, clearer paths to profitability, and leaner operations. This shift is forcing startups to rethink their

CAC vs LTV – The Unit Economics Every Founder Must Know You’re getting users. You’re spending on ads. But is your startup actually making money per customer? If your CAC is higher than your LTV, you’re not building a business — you’re burning cash.

Newton cracked the laws of motion, but not the laws of markets. He lost a fortune in the South Sea Bubble. 🚨 Isaac Newton, one of history’s greatest minds, was badly burned by the South Sea Bubble—his story famously demonstrates that intellect alon

Cash Burn Nahi, Dimaag Burn Hai! Kunal Bahl’s Startup Gyaan Hits Hard Kunal Bahl, the Snapdeal wala shark, basically said Cash burn is not the villain if you’re not a total idiot throwing money at stupid stuff. Startup life mein paisa jalana is fine

Quibi's Rise and Fall: A Cautionary Tale of Startup Ambition In the fast-paced world of tech startups, few stories are as emblematic of ambition and subsequent disappointment as that of Quibi. Founded in 2018 by industry veterans Jeffrey Katzenberg

Pets.com: The Rise and Fall of a Dot-com Era Icon In the late 1990s, the dot-com boom was in full swing, and investors were eager to get in on the latest internet startups. One such company that captured the attention of investors and pet lovers ali

Man behind India's third-largest food app after Zomato and Swiggy. 1. Anshoo Sharma had everything one could dream of—a computer science degree from IIT Delhi, an MBA from IIM Ahmedabad, and a coveted consulting job at Bain and Company. But he still

The Shutdown of Bowery Farming: A Case Study in What Went Wrong Bowery Farming, once a celebrated innovator in the vertical farming industry, has ceased operations as of late 2024, marking the end of a journey that began with high promise and a valu