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" Amul: From Farmers to Fridges " Amul isn't just a brand, it's a story! Forget fancy marketing, here's how a group of farmers turned their struggle into a household name: Milk Man Power! In the 1940s, farmers fought unfair prices. Amul, a coopera

"The Founder's Suicide" Bankruptcy to Billions #1 Cafe Coffee Day's Turnaround Story Cafe coffee day was started by VG.Siddhartha in 1996 in Banglore.It quickly extended to more than 1000 shops in the India by 2011. But CCD had accumulated a total

Idea For You Implement — Guy's we all that our og snacks and local food products like aamchaska , chaad stire Poppins , guru chela , Raja Rani Pola , aamras and all local indian snacks are not getting proper recognition in national and internatio

ShopClues, once a promising Indian e-commerce startup, faced a spectacular downfall Short case study for Medial-os! - Fierce competition from Amazon and Flipkart left ShopClues in the dust. They just couldn’t keep up with the big players. - Lost

The most underrated CEO in the world: Tim Cook. Steve Jobs built Apple to $350 billion. Tim Cook took over in 2011 and grew it to over $3.4 trillion in just 12 years. Here’s how he turned Apple into the most successful company in the world: Whe

Nike and Addidas failed to compete with Pumaa in India, In fact puma is the most selling shoe in India But how did Puma, a mediocre brand surpass great brands like Nike and Addidas - Let's figure it out Puma India's revenue is more than $350m, and

In 1855 Edward Dyre (father of infamous general Dyre) started a company called Dyre brewery to make Alcohol. Fast forwarding to 1947 a proud Indian man named Narendera nath mohan raised funds, travels to London to buy majority stake in Dyre meakin b

In the early 1980s, Steve Jobs became OBSESSED in Apple's secret "Lisa" project, which aimed to create a personal computer with a graphical user interface (GUI) and a mouse. EVEN named his daughter Lisa. But, the Lisa's delays and high costs (Not th

The Psychology Behind Pricing Strategies: Why You Pay What You Pay Ever wondered why a product costs $9.99 instead of $10? Or why luxury brands rarely go on sale? Pricing isn’t just about numbers—it’s about perception, behavior, and psychology. Her

The Psychology of Pricing: How to Set Prices That Sell Pricing isn’t just about numbers; it’s about psychology. Understanding how people think can help you set prices that not only attract but also convert. Here’s how: 1. The Power of “9”: Ever wonde