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I'll share a paradox as my first post. The same thing which makes a company big, is the same thing that dooms it. Which is Distruptive Innovation. When entering a industry it helps you pave the path and get established. But when you're big, have in

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ratan

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Yep fully or faster transition isn't possible when a company is big because it gets resource dependent (customers, investors, margins as mentioned). It's not like they don't know, it's just even if they fully transition they'd be playing on their present customers.

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