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Since Q commerce is finding traction, democratising Dark store operations, by building them in key locations and provide an even field for all D2C brands, who fails to get listed on qcom apps, where they can pay rent based on their SKUs and deliver

This maybe one of the dumbest question ever in medial, but Why brands get less interactions, engagement, and audience in social media (especially in instagram). What are all the reasons for it? Why they not even trying making a impact in social medi

The dark side of influencer marketing is something brands rarely talk about, but it’s time to face the facts. Most influencers aren’t worth the investment. Sure, they have massive followings, but how many of those followers actually care about your

Kunal Bahl and Rohit Bansal, Snapdeal founders, exited Urban Company with 200x return on their 2015 seed investment of ₹57 lakh, now worth ₹111 crore. Their Titan Capital, backing over 200 startups, invested in companies like Ola and RazorPay. Meanwh

Nano-influencers boast a remarkable 4% engagement rate, surpassing mega-influencers (2%) and macro-influencers (1.5%). This means a more receptive audience, genuinely interested in their recommendations and actively interacting with their content.

95% of seed stage companies make this mistake with their fundraising deck: They include a "Use of Funds" slide. Don't. We are not here to babysit how you spend every dollar. It will and should change. What you should realize is that every funding

📝 Working on an marketplace for influencers that would help brands pick influencers and track their influencer marketing campaigns. 📈 Struggling to find the TAM for this industry. Any help on this? 💡Found there are around 600 D2C brands and they

Hello everyone, I have a question for you all! D2C Brands/ E-commerce companies spends enormous amount to bring visitors to their website/app to see only 4-5% conversion. Major reason for such huge drop is: 1. Brands completely overlooked the nee

🔗 Follow || 📌 Bookmark || 💬 Comment down your thoughts ||--- . 🔍 Identify Your Audience Fast: 5 Quick Strategies Every Startup Needs . 1. Analyze Competitors 🕵️‍♂️ • What to Do: Study their followers, reviews, and customer feedback. • 💡 Tip: U

Micro-Influencers: The Hidden Gems of Marketing Forget celebrities with millions of followers; the real power lies with micro-influencers. These are the everyday people with a smaller but highly engaged audience. Here’s why they’re your secret weapon