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The Dark Side of Scrolling: How It Affects Your Brain and Leads to 'Brain Rot'. 1. **Dopamine Overload**: Scrolling activates the brain’s reward system, releasing dopamine, the feel-good chemical. Each new post gives a small hit, making it hard to

“Why Your Brain Loves That App: Neurodesign Secrets in Mobile UX” Neurodesign is the art of designing user experiences that tap directly into how the brain reacts—and mobile apps use it masterfully. Colors, shapes, and animations aren’t random. Red

“Digital Dopamine Design: How Apps Hack the Brain to Drive User Engagement” Digital Dopamine Design refers to crafting digital experiences that stimulate the brain’s dopamine response—the chemical tied to reward, motivation, and pleasure. Think of i

The visionary behind short-form video content expertly tapped into human psychology, creating an experience that's dangerously addictive. 1. Dopamine Feedback Loop: Watching reels triggers dopamine, the "feel-good" neurotransmitter. The unpredictabi

“The Pleasure Trap: How Hedonic Escalation Fuels the Climb Up the Luxury Ladder” Hedonic Escalation is the psychological tendency to crave greater pleasure once a high standard has been experienced. In luxury, it’s a key driver of repeat, upward-spi

Viral Marketing Strategy - 18 “ Neuromarketing Strategy ” Neuromarketing is a strategy that is used by every every giants companies to analyse and understand customer hidden emotions and brain so they can easily manipulate purchasing decisions.

The psychology of consumer decision-making in marketing revolves around how emotions, perceptions, and cognitive biases shape what people buy. Consumers rarely make purely logical choices; instead, they rely on subconscious shortcuts like brand trust

Hey everyone! Today, I'd like to share my little theory on "Contagious Yawning." 🥱 Despite numerous studies, the reason behind contagious yawning remains unclear. Inspired by a my dream and an approved research suggesting that yawning is the brain'

AIDA Framework Always Delivers ? Attention, Interest, Desire, Action – the AIDA framework. It's not just marketing jargon; it's human psychology in action. Here's why it's timeless: 1. Attention: We're Wired to Notice → Cuts through noise