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SHIV DIXIT

CHAIRMAN - BITEX IND... • 1y

Viral Marketing Strategy - 18 “ Neuromarketing Strategy ” Neuromarketing is a strategy that is used by every every giants companies to analyse and understand customer hidden emotions and brain so they can easily manipulate purchasing decisions. The primal brain is mainly responsible for decision-making — 1=} personal - coustomer pain point 2=} Contrastable - reduce cognitive effort by providing easy choice options to customers 3=} Tangible- familiar terms, patterns, and situations to make automatically tangible ad messages 4=} Memorable- strong beginning and ending to generate attention and retention 5=} Visual - Visually appealing marketing material that captures and captivates their base 6=} Emotional - target the primal brain through memorable messages and ads 7=} Fear of missing out 8=} Social proof 9=} Ego reinforcement 10=} Desire to avoid 11=} Approval from a credible authority 12=} Sentimentality 13=} Less is more approach • Learn more about this topic

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