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The kirana startups are really great. Helping a small retailer get Online and make his work easy with their apps

But they are struggling to operate because of low margins, Shops owners don't know about technology due to these reasons most of them are pivoting 😒

That's a thing but they will learn. Learning isn't the issue. If these companies want to grow slowly then can also send a agent to teach them about it. And the retailer industry is of small margin only but as the volumes increase, they might get pro

Yeah, you have a point, but these things are already done by these startups but one thing is there nowadays Shop kirana owners have lots of competition from players like DMart, Blinkit , Zepto etc.

Yes they are getting competition and that's why these platforms MAY help them. Tho the main thing which they need is more margin to compete, and jio had also launched a platform fot these retailer to order items which jio orders in bulk so that jio a

But ONDC also entered the game.