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Saw Razorpay’s new ad campaign during the IPL and it instantly stood out. Instead of flashy gimmicks, they featured 35 real startup founders—people who’ve actually built something bold in this country. Each ad felt fresh, relatable, and surprisingly

Doritos' Genius Super Bowl Strategy So A 30-second Super Bowl ad generally costs around $8 million. On top of that, brands typically spend another $2-3 million hiring agencies and celebrities to create the perfect ad. However Doritos plays this g

Long time ago people who sacrificed their time , sleep , laughter, family , food & other joys of life were called SAINTS. Now they are called ENTREPRENEURS.

In 2018, Ikea made headlines with a campaign that was as bold as it was bizarre. The Swedish furniture giant released an ad in a popular magazine that featured a picture of a crib with a simple yet shocking request: “Pee on this ad.” What seemed lik

Best ever marketing campaign by Old Spice! In 2010, Old Spice re-shaped its brand image with the "The Man Your Man Could Smell Like" campaign which featured Isaiah Mustafa. The humorous Super Bowl ad and viral YouTube videos shifted the brand’s ima

Everyone’s bringing their game up to hashtag#CokeAmbassador, for the Coca-Cola challenge on Unstop, so I decided to push the boundaries and dust off a long-lost dream: creating an ad. Yup, an AD! With today’s nail-biting IPL final lined up, fans a

Anyone watching Google I/O event? Everything they are mentioning already open AI did long ago and also these are coming this summer. But they have the advantage of their ecosystem they have. Looking interesting. Watch the event live if you can .

Duolingo's 'Death of the Owl' Campaign is the most riskiest campaign in recent times. Here is the short overview of what's the campaign is about, Duolingo announced that their OWL mascot is hitted to d*ad by a tesla cyber truck. So they encouraged

The real dove beauty marketing campaign stood out from all marketing strategies You know why? 🌟The brand “Dove” beautifully portrayed the uniqueness of each woman everywhere. 🌟The brand promoted the every woman is a beauty in her own way and how

This Startup ran the biggest prank in Indian Corporate History and that too 11 years ago! Zerodha founders planned a fake police raid in their own office to see how their employees would deal in this troublesome situations. Some cried and some fough