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Beauty Industry Ads: Harsh but Effective Gora hona hai ? Patla hona hai ? Ye hona hai vo hona hai ? 👉 Unrealistic Standards: They sell dreams, not reality. 👉 Fear-Based Tactics: Convince you that you need fixing. 👉 Glossy Perfection: Airbrush

Why Doesn't India Have a Global Smartphone Giant? Once, Indian brands like Micromax and Lava made us dream of homegrown smartphone empires. They were the buzz in markets, competing against international players. But as Chinese brands like Xiaomi,

How Cadbury Turned a Crisis into a Comeback: Lessons on Resilience & Comeback which every business owner can learn from. In 2003, a major crisis hit Cadbury when worms were found in Dairy Milk chocolate bars. The company said, what is our fault in

Day 3 of posting business content from which you can learn something new. Let's say you are an mechanic and somebody comes to your shop with a car and the car is broken and you know how to fix it It just one screw The customer asked " Can you fixe

Illegal Items Sold on Zomato: Platform Faces Tough Questions Illegal items sold on Zomato Zomato, one of India’s largest food delivery platforms, is under fire. Some restaurants reportedly sold illegal items on the platform under fake names. The iss

Yesterday we learnt about the IMPORTANT 4p's Let's learn about the "PRODUCT" in detail 1.Product can be physical or a service (Tangible or intangible) 2.Product is the most important element of business...Product decides success or failure of the bus

I've always been a fan of Ather Energy. The quality of technology and engineering behind the product blows me away. Not many know - they were basically pioneers in developing EV battery technology and charging standards in India(especially early o

My Startup Crypto Startup ->I am a crypto guy and know the huddles of the Indian crypto ecosystem. ->Startup Incorporated on Dec-23 to solve the problem. ->Launched Platform on Feb-24. ->Got 12 users in 2 months. ->Tried to raise funds for sale

Nepal is 3x more aggressive on EVs than India! 🇳🇵🇳🇵 And once you learn why, it turns out to be a completely fundamentals-driven decision-making by Nepal Govt! Here’s all you should know! .. Land-locked, Nepal imports all its oil from India, w

Ather declares war on Bajaj with its new manufacturing plant! 🙌🙌 Ather is said to have zeroed down on Maharashtra’s Aurangabad, which is already an automotive manufacturing hub. This 3rd plant’s location is a big event in itself, and merits a dis