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Mohammad Asaad Sayed

My mind to me a king... • 8m

Impact Of Media And Advertisement In The Consumer Buying Media & Ads = The Invisible Sales Force. Impact on Consumer Buying: 1. Awareness : -Media puts your product on the map. Example: Nike’s “Just Do It” = universal recognition. 2. Perception Building : -Ads shape how consumers see your brand. -Luxury? Affordable? Trustworthy? It’s all in the storytelling. 3. Triggering Desire : -Emotional ads create wants, not just needs. -“This isn’t a phone—it’s a lifestyle.” 4. Social Proof : -Celebrity endorsements + influencer marketing = instant trust. -Normies buy what their idols endorse. 5. Call to Action : -Limited-time offers + urgency drive decisions. -“Buy now, pay later” = impulse buys. 6. Case Study: -Flipkart vs. Amazon in India. -Flipkart’s Big Billion Days = TV + social media blitz → 40% sales spike. -Amazon’s Prime Day = global ads + membership perks → higher retention. Normie Error: Thinking ads are just “expenses.” Your Move: Audit ad spend. Measure ROI. Scale what works.

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Consumer Behavior before and after buying Hitachi Air Conditioners Consumer behavior = the silent game-changer. Case study: Hitachi Air Conditioners Before Buying: -Consumers obsessed over specs (BTU, energy efficiency). -Price sensitivity was hig

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Some Important Full Forms For Startups 1 =} B2C ( Business to customer ) ★ All products that you buy from an online / offline marketplace as a consumer is known as B2C. Ex- Flipkart , amzony 2=} B2B ( Business to business ) ★ B2B business mode

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Advertising’s Role in Turning Low-Involvement Products into Big Brands 🚀 Low-involvement products (e.g., snacks, FMCG) rely on advertising to build emotional connections, trust, and recall. Here's how 5 Indian brands nailed it: 1. Maggi : Strateg