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Raghuvendra Singh

Hey I am on Medial • 1y

I was thinking all this startups they are targeting other parts of India except the North East India. I don't understand why as per report north East India is emerging in terms of consumer expenditure, gen z generation, tourism aspect like it seems l

Akshat Agarwal

Hey I am on Medial • 1y

It is difficult to establish distribution in north eastern india due to various geographical and economical reasons... Also the TAM in north east is too low for most industries to start ventures targetting nort east as other cities have a much more efficient distribution+higher density of tier 1 customers which are usually targetted by companies + less of a cultural disconnect... I apologise if this seems conservative this is my opinion and i could be wrong ... Thanks

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