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Mridul Das

Introvert!ย โ€ขย 5m

๐Ÿ„. North East startups making headlines๐Ÿ‘ As the Vanila cultivation is on surge in meghalaya , a startup named Nokma ๐Ÿจ has successfully positioned itself as a niche product by emphasizing local flavors and cultural identity, which can be a strong differentiator in the competitive ice cream market. ๐Ÿš€To scale further, they could focus on expanding distribution channels, leveraging digital marketing to promote their unique story, and exploring collaborations with local businesses or tourism initiatives to enhance visibility. i ๐Ÿ‚The statup is located in Garo Hills region, that focuses on delivering unique and flavorful ice cream options inspired by local ingredients like jackfruit and vanilla. The packaging reflects a tribute to Meghalaya's farmers, incorporating vibrant designs and a farmer character to highlight the connection to the region's agricultural roots.

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