Stealth • 9m
I think its a highly commoditized segment, like where would you bring in any new product specialization, all kinds of innovation that could be bought is, is already there. If you can offer some complementary goods alongside condoms, like personal hygiene products, kink play products, it should be easier for you to capture the market. Apart from mankind pharma, kamasutra brand is also there, but condom is not the only product they cater to. They even have deodrants.
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