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Post on Medial

Anonymous

Stealth • 8m

Would it be really difficult to establish a brand for condoms, in India, what are the challenges in terms of manufacturing or white labelling, it’s still a pretty nascent market, accounting to around 600mn dollars in India. I believe it’s purely a br

Anonymous 5

Stealth • 8m

I think its a highly commoditized segment, like where would you bring in any new product specialization, all kinds of innovation that could be bought is, is already there. If you can offer some complementary goods alongside condoms, like personal hygiene products, kink play products, it should be easier for you to capture the market. Apart from mankind pharma, kamasutra brand is also there, but condom is not the only product they cater to. They even have deodrants.

1 replies3 likes

Replies (1)

Anonymous

Stealth • 8m

Exactly it’s not even fixed what they are about. Then again ghey are a pharma brand. Mine will just focus on genz and alpha, and millenials to some extent. Only focusing on mens condoms.

0 replies

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