Back

Niket Raj Dwivedi

 • 

Medial • 1y

"The origins of Slack- A multi-billion dollar pivot" (Saturday Startup Nugget Story -4): In 2009, Stewart Butterfield and his team were working on a gaming startup called Tiny Speck. As they built an online game called Glitch, they faced communication challenges. The team created an internal messaging tool to enhance collaboration. Interestingly, this tool became more fascinating than the game itself. Recognizing its potential, Butterfield decided to pivot. In 2013, Tiny Speck officially launched the tool as a standalone product named "Slack." The platform's intuitive interface, threaded conversations, and integration capabilities quickly garnered attention. Slack revolutionized workplace communication, evolving from a gaming company's internal solution to a global business communication powerhouse. Slack's pivot goes to show that we often start with a vision which eventually might not materialise. Be open to ideas and be real to yourself. Most startups pivot and it's okay. Pivots have resulted in multi-billion dollar companies of which Slack is just one example.

1 Reply
23
Replies (1)

More like this

Recommendations from Medial

Shruti

Student • 9m

✨Slack's Game-Changing Pivot 👾Origin as Tiny Speck: #Founding: Slack began life as Tiny Speck, a company founded by Stewart Butterfield. Initially, the focus was on creating an online game called "Glitch." #Challenges: Despite a promising start, "

See More
Reply
1
10
Image Description

mg

News & updates • 1m

Slack's Accidental Success Built from a failed game company In 2011, a gaming startup called Tiny Speck was shutting down. Their game failed—but their internal chat tool was amazing. Instead of giving up, they pivoted. That tool became Slack. Toda

See More
1 Reply
10

Nithin R

Founder of YouTube c... • 4d

Slack’s story began with a failed video game, Glitch, developed by Tiny Speck in 2009. The team built an internal chat tool to collaborate, which proved more promising than the game. In 2013, Stewart Butterfield pivoted, launching Slack—a user-frie

See More
Reply
4

Tushar Aher Patil

Trying to do better • 23d

Day 3 - Startup Surprise How a Side Project Accidentally Became a Billion-Dollar Business: The Untold Story of Slack Did you know Slack, the workplace communication giant, was never meant to be a company? It began as a side project, an internal tool

See More
Reply
5
Image Description
Image Description

Vishu Bheda

 • 

Medial • 4m

The greatest accident in startup history: A gaming studio built a simple chat tool to solve their own problem. 8 years later, Salesforce bought it for $27.7 Billion. Here's how a side project saved a failing company and changed work forever: In 2

See More
8 Replies
6
18
Image Description

Chamarti Sreekar

Passionate about Pos... • 2m

WI-FI is a multi billion dollar industry

2 Replies
1
14
Image Description
Image Description

Vishu Bheda

 • 

Medial • 4m

Ben Horowitz tells the story of Slack’s pivot from a failed gaming app into a $28 billion company In 2009, Stewart Butterfield was all in on his new online game, Glitch. Investors backed him with $15 million. But two fatal problems killed the gam

See More
4 Replies
19
28
Image Description
Image Description

Niket Raj Dwivedi

 • 

Medial • 2m

Met a founder who uses Whatsapp for all team communication. Has raised $500K. I’d never understand how is that even possible. (P.S.- I’m a sucker for slack).

6 Replies
24

Yogesh Jamdade

..... • 1y

In December 2020, Salesforce acquired Slack in a deal valued at approximately $27.7 billion. This was strategic move. Slack is a business communication platform that goes beyond just messaging. It's designed to streamline teamwork and information fl

See More
Reply
7

Download the medial app to read full posts, comements and news.