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Niket Raj Dwivedi
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Medial • 1y

"The origins of Slack- A multi-billion dollar pivot" (Saturday Startup Nugget Story -4): In 2009, Stewart Butterfield and his team were working on a gaming startup called Tiny Speck. As they built an online game called Glitch, they faced communication challenges. The team created an internal messaging tool to enhance collaboration. Interestingly, this tool became more fascinating than the game itself. Recognizing its potential, Butterfield decided to pivot. In 2013, Tiny Speck officially launched the tool as a standalone product named "Slack." The platform's intuitive interface, threaded conversations, and integration capabilities quickly garnered attention. Slack revolutionized workplace communication, evolving from a gaming company's internal solution to a global business communication powerhouse. Slack's pivot goes to show that we often start with a vision which eventually might not materialise. Be open to ideas and be real to yourself. Most startups pivot and it's okay. Pivots have resulted in multi-billion dollar companies of which Slack is just one example.

1 replies24 likes

Replies (1)

Vaibhav Babruwan Shingde

Student • 1y

Instagram is also one example.

1 replies1 like

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Slack's Accidental Success Built from a failed game company In 2011, a gaming startup called Tiny Speck was shutting down. Their game failed—but their internal chat tool was amazing. Instead of giving up, they pivoted. That tool became Slack. Toda

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Anonymous

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Is USP really that important to stand out in market or to start a startup ? There are alot of market in which there are alot of competitors and they all just provide same thing like their competitors and still earn multi-million dollars. Like in mat

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Ben Horowitz tells the story of Slack’s pivot from a failed gaming app into a $28 billion company In 2009, Stewart Butterfield was all in on his new online game, Glitch. Investors backed him with $15 million. But two fatal problems killed the gam

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Niket Raj Dwivedi
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Met a founder who uses Whatsapp for all team communication. Has raised $500K. I’d never understand how is that even possible. (P.S.- I’m a sucker for slack).

6 replies24 likes

Yogesh Jamdade

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In December 2020, Salesforce acquired Slack in a deal valued at approximately $27.7 billion. This was strategic move. Slack is a business communication platform that goes beyond just messaging. It's designed to streamline teamwork and information fl

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Aryan Mankotia

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I need a cofounder for a multi-billion dollar project around BRAIN COMPUTER INTERFACE AND VIRTUAL REALITY what can you bring to the table

expertise in BCI-VR

expertise in networking

expertise in fundraising

research and development

Votes: 8

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