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With PRATHAM, Nawal and Vaibhav Babruwan Shingde active once again, Medial have became addictive as well informative once again

White labelling companies like boat, boult, noise are the biggest threat to innovation in audio products in India

Boult's ₹700 Cr. earbuds empire 🎧 Boult pulls in ₹700 Cr. in annual revenue and is the 2nd largest player in India’s wearables stereo market after Boat. The interesting part? Boult started in 2017 and built all of this in an insanely competitive ma

SoftBank's Vision Towards India! • In mid-2024, SoftBank Investment Advisers resumed its investments in India after an 18-month long pause. • SoftBank's portfolio has shown significant growth, with a value of $14 billion, including all Vision Funds

Premiumisation of consumer products- A lot is being talked about consumer preference being shifting to mass premiumisation of products. Like Boat did mass premiumisation towards audio wearables Noise towards watches, Mamaearth towards beauty and pe

How boAt Became One of India’s Coolest Tech Brands – A Real Indian Success Story In 2016, two regular Indian guys – Aman Gupta and Sameer Mehta – decided to do something that many people thought was “impossible.” They wanted to start a tech company

KLIKK owner has rich experience in Research & Development, OEM ODM mobile phone business, based in Hong Kong and spread across 29 countries worldwide, Klikk owner name is famous in the industry top CEOs and owners in the industry, moved back to India

Announcing the winners of the T-shirt giveaway. Instead of 1, we decided to select 25 winners! Please fill the form attached below to proceed. Also some people might not get it eventually if we don't have right sizes available. We'll ship on fi

Aman Gupta’s boAt Lifestyle seems to be navigating really bad times 📛📛 The company is downsizing its highest growth unit, sort of re-treating from the market there. Meanwhile, its mainstay audio business is just not growing. Let’s cover this in