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Organic personal care brand Herby Angel raises $2.5M led by JCBL Group

IndianStartupNewsIndianStartupNews · 1y ago
Organic personal care brand Herby Angel raises $2.5M led by JCBL Group
Medial

Ayurvedic and organic personal care brand Herby Angel has secured $2.5 million in its first funding round led by JCBL Group. The funding will be used for expansion, including enhancing distribution, improving technology, expanding the product portfolio, and increasing research and marketing efforts. The brand plans to expand its presence from 13 states to 18 states, covering over 2,000 retail stores by March 2024. Herby Angel offers over 30 ayurvedic and organic health and wellness products, capitalizing on the growing demand for sustainable and ethical products among younger consumers in the Indian personal care market, which is expected to grow at a CAGR of 10.8% from 2024 to 2032.

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