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Moxie Beauty raises Rs 17.3 Cr led by Fireside Ventures

EntrackrEntrackr · 11m ago
Moxie Beauty raises Rs 17.3 Cr led by Fireside Ventures
Medial

D2C haircare brand Moxie Beauty has raised Rs 17.3 crore or $2.1 million in a new round led by Fireside Ventures. The round also saw participation from a group of angel investors, including Samir Singh (ex Unilever CMO Personal Care, Chair Unilever Asia), Arjun Purkayastha, Suhasini Sampath (founder, Yoga Bar), Navin Parwal and Sangeet Agrawal (founders, Mokobara). In April last year, the Gurugram-based startup had raised $669K in its seed round from Amplify Partners, OTP Venture Partners and others. The new proceeds will be used towards product innovation and research, hiring talent, and expanding distribution channels. Launched by Nikita Khanna and Anmol Ahlawat, Moxie Beauty makes salon-quality hair care products that are tailored for Indian hair textures. Besides essentials like shampoo and conditioner, it offers leave-in products and styling products that help tackle dryness and frizz.

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Exclusive: Pilgrim raises $9 Mn with 3X valuation surge

EntrackrEntrackr · 10m ago
Exclusive: Pilgrim raises $9 Mn with 3X valuation surge
Medial

Beauty and personal care D2C firm Pilgrim has raised Rs 75 crore (approximately $9 million) in its extended Series B round led by Fireside and Vertex Ventures. The board at Pilgrim has passed a special resolution to issue 854 Series B1 and B2 preference shares at an issue price of Rs 8,77 655 each to raise Rs 75 crore or $9 million, its regulatory filing accessed from the Registrar of Companies shows. Fireside and Vertex Ventures pumped in Rs 25 crore and Rs 23 crore, respectively. NSFO Ventures, Mirabilis Investment, and NABS Vriddhi cumulatively invested Rs 27 crore during the round. The company will use these proceeds for expansion and general corporate purposes as decided by the board, the filings further added. According to the startup data intelligence platform TheKredible, the company’s valuation has soared to approximately Rs 2,075 crore (around $250 million) post-allotment. This marks an over threefold increase from its last funding round, of $20 million where the company was valued at $75 million. The firm may raise more funds in this round. With the recent funding, Fireside Ventures remains the largest external stakeholder with a 23% stake, followed by Vertex Ventures, which holds 11.2%. NSFO Ventures and Mirabilis Investment command 5.57% and 2.81% stakes, respectively. Founded by Anurag Kedia in 2019, Pilgrim offers more than 90 SKUs across face care, haircare, and skincare products, and fragrances in over 25,000 pin codes. The company said that it offers a wide range of products curated with ingredients from France, Korea, Spain, Australia, the Amazon Rainforest, and Swiss glaciers. The five-year-old firm has raised around $35 million across rounds including its $20 million Series B led by Vertex Ventures in 2023. The company posted 4.47X growth in scale to Rs 76 crore in FY23 from Rs 17 crore in FY22. In pursuit of growth, its losses also jumped 3X to Rs 23 crore in FY23. Pilgrim is yet to file annual results for FY24.

Antithesis raises Rs 5 Cr in pre-seed round co-led by Rukam and V3 Ventures

EntrackrEntrackr · 3m ago
Antithesis raises Rs 5 Cr in pre-seed round co-led by Rukam and V3 Ventures
Medial

Antithesis, a beauty and personal care brand, has raised Rs 5 crore (around $582K) in its pre-seed round co-led by Rukam Capital and V3 Ventures. The proceeds will be used in growth plans as a digital-first beauty company, product innovation, and market and distribution channel expansion while also strengthening its brand presence in the personal care market. Founded by Aparna Saxena, Antithesis treats beauty and personal care products like technology products, allowing for continuous innovation and feature expansion based on consumer feedback and emerging trends. Rukam Capital, with a track record of backing high-growth consumer brands, has previously invested in brands like Beco, Sleepy Owl, Yoho, GO Desi, upliance.ai, and Indus Valley, amongst others. V3 Ventures is a founder-led early-stage fund backed by the Verlinvest group that invests in disruptive consumer companies across the globe, including Kuku FM, Go Zero, Dil Foods, Ugaoo, and Deconstruct.

Hudle raises Rs 7 Cr in pre-Series A round

EntrackrEntrackr · 1y ago
Hudle raises Rs 7 Cr in pre-Series A round
Medial

Sportstech platform Hudle has raised Rs 7 crore in its pre-Series A round led by Inflection Point Ventures and Sky Impact Capital. The round also saw participation from Survam Partners and Anay Ventures. The proceeds will be used for footprint expansion, product enhancements and marketing efforts, the company said in a press release. Founded by Suhail Narain, Arjun Singh Verma and Sonam Taneja, Hudle is a sports tech platform catering to the preventive healthcare market. It helps sports and fitness enthusiasts to discover venues in their hyper local markets, book sports activities and connect with like-minded individuals to form communities. Backed by brand ambassadors like Ajinkya Rahane, Hudle claims to have facilitated over one lakh games per month across 1,300 venues in 60 cities. It has an engaged community of over five Lakh players. Last month, IPV invested in edtech startup MyCaptain in its Rs 14 crore (approximately $1.7 million) new round and fintech mobility startup Pumpumpum. Its recent investments include BonV Aero, AllTrak, and Onedioss, among others. According to data intelligence platform TheKredible, Inflection Point Ventures emerged as the most active investors in Q1 2024 with 11 investments. Blume Ventures, Venture Catalysts and Fireside Ventures were next on the list.

Teen self-care brand Sammmm raises Rs 10 Cr in seed funding

EntrackrEntrackr · 5m ago
Teen self-care brand Sammmm raises Rs 10 Cr in seed funding
Medial

Teen self-care brand Sammmm has secured Rs 10 crore ($1.2 million) in a seed funding round. The round was led by Fireside Ventures, with participation from Sauce VC and angel investors Nihir Parikh, Sachin Parikh, and Shantanu & Nikhil Mehra. According to a press release, the funds will be used to expand the product range, increase brand visibility, and build a multi-channel presence. Founded in 2024 by Rishi Seth and Mantosh Roy, Sammmm focuses on helping teens integrate self-care into their daily lives as they explore individuality and self-expression. Based in Mumbai, the brand offers beauty, wellness, and lifestyle products tailored for teenagers, including Gen Z and Gen Alpha. It aims to fill a gap in the market by providing a platform for teens to co-create products that meet their specific needs. Sammmm has introduced three main products: Glow Moisturizer, Fresh Face Cleanser, and Love Lip Tint Oil. These products are made with clinically tested ingredients to ensure effectiveness and transparency. The brand intends to expand its operations, strengthen its connection with teens, and develop new products that align with their preferences.

Peak XV, others divest stake worth Rs 1,600 Cr in MamaEarth’s parent

EntrackrEntrackr · 10m ago
Peak XV, others divest stake worth Rs 1,600 Cr in MamaEarth’s parent
Medial

Peak XV (formerly Sequoia Capital), along with Stellaris Ventures, Sofina Ventures, and Fireside Ventures, collectively sold shares worth Rs 1,600 crore ($190 million) in Honasa Consumer Limited, the parent company of the direct to consumer (D2C) skincare and beauty brand MamaEarth. The aforementioned investors sold 3.24 crore shares of MamaEarth at an average price of Rs 495.48 per share, according to the company’s bulk deal data accessed from the National Stock Exchange. Peak XV and its former entity Sequoia Capital Global Growth Fund III divested around Rs 753 crore ($90 million) worth of shares, while Sofina Ventures, Stellaris Ventures, and Fireside Ventures sold shares worth Rs 298 crore, Rs 225 crore, and Rs 326 crore, respectively, during the bulk deal. Importantly, ICICI Prudential Life and Morgan Stanley collectively purchased Rs 262 crore worth of shares in MamaEarth. According to Entrackr’s estimates, MamaEarth sold 10% of its shares in this single bulk deal. The firm’s total outstanding shares stood at 32.42 crore as of June 30, 2024. The sale of shares came at a time when the Gurugram-based firm reached its all-time high share price of Rs 547 on Tuesday this week. As per NSE data, MamaEarth’s overall market capitalization stood at Rs 16,046 crore ($1.91 billion) as of September 12. In the first quarter of the current fiscal year, the company reported a 17.6% quarter-on-quarter increase in revenue, reaching Rs 554 crore, up from Rs 471 crore in Q4 FY24. This marked the firm’s most profitable quarter, with Rs 40 crore in profit after tax (PAT). Peak XV’s recent exit portfolio includes companies like Blinkit, Zomato, Freshworks, Awfis, Ixigo, Go Fashion, MamaEarth, and others.

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