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Apparel brand ReplyAll raises Rs 6.8 Cr led by Sparrow Capital

EntrackrEntrackr · 4m ago
Apparel brand ReplyAll raises Rs 6.8 Cr led by Sparrow Capital
Medial

ReplyAll, a Bengaluru-based apparel brand focused on all-day clothing, has raised Rs 6.8 crore ($750K) in its first funding round led by Sparrow Capital and Antler India, with participation from Bharat Founders Fund, DeVC, and several D2C founders including Shantanu Deshpande, Revant Bhate, Ashish Goel, Sangeet Agarwal, Navin Parwal, Nikhil Bhandarkar, and Arjun Vaidya. The proceeds will be used for product development, expansion of the material and design pipeline, and scaling the brand’s presence across markets. ReplyAll intends to develop advanced technical fabrics and adaptive designs targeted at urban consumers seeking versatile clothing. Founded by Rushabh Sanghavi, ReplyAll is creating a new category it calls all-day clothing, designed for continuous use across work, movement, travel, and daily activities. The brand’s approach is based on material science, fabric engineering, and functional design aimed at India’s climate and consumer habits. As per market research, India’s apparel market was valued at $59.3 billion in 2024. Functional clothing accounts for $8.89 billion and is growing at 5–6% annually. The brand is launching with an all-day clothing line for men, built using fabrics engineered for breathability, thermoregulation, sweat resistance, and stretch. The company aims to offer clothing that works across multiple daily contexts and emphasises performance at the fibre level. ReplyAll defines its category as purpose-built apparel designed for continuous use rather than trend-driven fast fashion.

Cava Athleisure secures Rs 40 Cr in Series A round led by Sharrp Ventures

EntrackrEntrackr · 2m ago
Cava Athleisure secures Rs 40 Cr in Series A round led by Sharrp Ventures
Medial

Cava Athleisure secures Rs 40 Cr in Series A round led by Sharrp Ventures Everyday-wear brand Cava Athleisure has raised Rs 40 crore in a Series A funding round led by Sharrp Ventures, which invested Rs 21 crore, with participation from V3 Ventures and existing investor Spring Marketing Capital. Following the funding round, Cava is valued at Rs 215 crore. The Bengaluru-based startup had earlier secured $1.14 million in a seed funding round from Spring Marketing Capital and others in June 2024. The proceeds will be deployed to accelerate new product development, strengthen brand building, expand omnichannel distribution, and deepen the leadership team, Cava Athleisure said in a press release. Co-founded in 2022 by Ria and Shreya Mittal, Cava Athleisure is a D2C premium, sustainable, and trendy athleisure brand catering to men and women. The company focuses on comfortable, high-quality, and versatile clothing such as leggings, joggers, and tops made using BCI cotton and recycled polyester, targeting young, fitness-conscious consumers. The brand aims to redefine everyday wear through a function-first, design-led approach. Built for the everyday athlete, it designs products with an emphasis on fabric quality, comfort, and India-relevant fits, catering to consumers seeking versatile apparel that transitions seamlessly across fitness, work, and daily life. Cava said it has scaled rapidly and is projected to close FY26 with Rs 40 crore in revenue. The company operates its own production facility, overseeing design, pattern-making, and quality control. The brand primarily targets Gen Z and millennials aged 15–30 who are seeking versatile, stylish, and sustainable loungewear or workout wear.

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