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8 Ways on How IPL Franchise Earn Money

StartupTalky

StartupTalky · 1y ago

8 Ways on How IPL Franchise Earn Money

The Indian Premier League (IPL) is a cricket tournament that generates revenue through various channels. Media rights, ticket sales, merchandising, selling stake, sponsorship, prize money, brand value, and unlisted shares are among the ways IPL teams make money. Media rights contribute the most to teams' earnings, with broadcasters paying massive amounts to broadcast the matches. Ticket sales provide revenue from the sale of tickets for matches, while merchandising involves selling official IPL merchandise. Selling stakes in franchises can also lead to significant gains. Sponsorships and brand value are important sources of income, and prize money is distributed among winning teams. Finally, some IPL franchises offer unlisted shares for trading, generating capital for the team.

Related News

Footpath Ventures in talks to pick up stake in Rajasthan Royals

Economic Times

Economic Times · 1y ago

Footpath Ventures in talks to pick up stake in Rajasthan Royals

US-based investment firm Footpath Ventures, known for investments in Indian unicorns like Dream11 and Zetwerk, is reportedly in talks to invest in the Rajasthan Royals franchise of the Indian Premier League (IPL). The potential deal is expected to value the cricket franchise at around $800-850 million post-money. The total funding round could range from $50-80 million, with other investors also engaging in discussions. This move follows a previous report that Tiger Global was considering acquiring a stake in Rajasthan Royals. The franchise, owned by Emerging Media, generated revenues of $31.7 million and an operating income of $6.6 million.

IPL becomes a decacorn with a valuation of nearly Rs 90,000 crore

IndianStartupNews

IndianStartupNews · 1y ago

IPL becomes a decacorn with a valuation of nearly Rs 90,000 crore

Indian Premier League (IPL) has reached a decacorn status, becoming one of the few Indian startups valued at over $10 billion, according to a report by Brand Finance. With a 28% increase in valuation, IPL's growth has been driven by factors including full-capacity stadiums, increased viewer consumption, a lucrative media rights deal, expansion of the revenue pool, addition of two franchise teams, and the launch of the Women's Premier League. Mumbai Indians tops the list as the most valuable IPL franchise, followed by Chennai Super Kings. IPL franchises are also expanding their global reach.

Zomato Premier League claims 4 Mn engagement in 3 weeks

Entrackr

Entrackr · 1y ago

Zomato Premier League claims 4 Mn engagement in 3 weeks

Consumer engagement is a key for driving scale and to cash on IPL fever, Zomato had introduced in-app gamification feature ZPL. It lets users predict the winner of that day’s match and earn rewards. Within 3 weeks of ZPL, it claims over 4 million engagement and collectively saved Rs 8 crores. NCR has made over 1 million predictions, mentions a company press statement.

'A 40% IPL tax could build 10 IITs': Bengaluru professor questions India’s vision priorities

Business Today

Business Today · 4m ago

'A 40% IPL tax could build 10 IITs': Bengaluru professor questions India’s vision priorities

Professor Mayank Shrivastava suggests imposing a 40% tax on BCCI’s IPL profits to potentially raise ₹15,000 crores over three years. Additional taxation on franchise profits could generate ₹320–₹480 crores annually, channeling substantial funds into research. The BCCI, enjoying tax exemptions due to its charitable status, recorded a ₹5,120 crore surplus in IPL 2023. Revenues are forecasted to reach ₹12,000–₹13,500 crore by 2025. He emphasizes shifting priorities from entertainment to future-building.

RCB Shake-Up: Diageo Plans to Sell Iconic IPL Franchise

StartupTalky

StartupTalky · 2m ago

RCB Shake-Up: Diageo Plans to Sell Iconic IPL Franchise

Diageo Plc is considering selling its ownership of the Royal Challengers Bengaluru (RCB) IPL franchise, following their first IPL victory. The British company, managing RCB through its subsidiary United Spirits Ltd., is in preliminary discussions with advisors for potentially selling all or part of its stake, seeking up to $2 billion. This decision aligns with Diageo's strategy to streamline operations amidst declining US spirits sales and possible regulatory pressures against indirect alcohol promotion in sports.

Factors That Transform an IPL Team into a High-End Brand

StartupTalky

StartupTalky · 1y ago

The Indian Premier League (IPL) has seen a significant increase in brand value, reaching $10.7 billion after the 2023 season, a growth of 28%. The Mumbai Indians are currently the most valuable franchise brand in the IPL, followed by the Chennai Super Kings. The Gujarat Titans experienced a notable rise in brand value, moving from eighth to fifth place. The brand value of IPL teams factors in aspects such as celebrity endorsements, popular performers, advertising strategies, and team performance. The Delhi Capitals struggle with a poor performance, while teams like CSK, MI, and KKR have consistently excelled.

IPL 2024: Disney Star got 44.8 crore viewers for first 26 matches

Thehindubusinessline

Thehindubusinessline · 1y ago

IPL 2024: Disney Star got 44.8 crore viewers for first 26 matches

Disney Star, the official broadcaster of IPL 2024, has seen a surge in TV viewership for the tournament, according to BARC data. In the first 22 days of IPL 2024, Disney Star has reached 44.8 crore viewers and accumulated 18,800 crore minutes of watch time on TV. The viewership for live broadcasts has grown by 8% compared to the last season, with match ratings increasing by 15%. The clash between MI and RCB on April 11 attracted 14.75 crore viewers who watched a total of 1,017 crore minutes of IPL coverage.

How IPL Teams Turn Excitement into Revenue

StartupTalky

StartupTalky · 1y ago

How IPL Teams Turn Excitement into Revenue

The Indian Premier League (IPL) is not just a thrilling cricket tournament; it's a multi-billion-dollar business. The revenue for IPL franchises comes from various sources, including the Board of Control for Cricket in India's guaranteed share from broadcasting rights, residual share from broadcasting rights negotiated by some franchises, lucrative sponsorship deals, ticket sales, merchandise sales, and prize money. However, the financial success of the IPL also presents challenges such as salary inflation and ethical concerns. To ensure sustainable growth, franchises need to focus on fan engagement, digital monetization, and grassroots development. Despite these challenges, the IPL continues to be a major economic force within the Indian sporting landscape.

GMR Sports eyes strategic investors to unlock value: CEO

Livemint

Livemint · 1y ago

GMR Sports eyes strategic investors to unlock value: CEO

GMR Sports, the sports management division of GMR Group, is considering strategic options like a public listing or securing a strategic or financial investor to unlock its value. The company owns IPL franchise Delhi Capitals and has interests in Pro Kabaddi and Ultimate KhoKho franchises. GMR Sports also owns teams in international leagues like Dubai Capitals in UAE's International League T20 and is set to acquire a minority stake in Seattle Orcas, a Major League Cricket franchise. The company aims to participate in multiplayer sports in India and limit itself to cricket internationally.

Sponsors of Indian Premier League 2024 (IPL 2024)

StartupTalky

StartupTalky · 1y ago

Sponsors of Indian Premier League 2024 (IPL 2024)

The Indian Premier League (IPL) is a popular professional Twenty20 cricket league in India. It follows a round-robin group and knockout format with eight teams representing major Indian cities. The Tata Group has secured the title sponsorship rights for the IPL for the next five years, followed by sponsors like My11Circle, Angel One, RuPay, Star Sports, JioCinema, CEAT, Paytm, Dream11, Saudi Tourism Authority, Aramco, Mastercard, and DP World. The sponsorship partnerships aim to promote the brands and enhance the cricketing experience for fans. The prize money for IPL 2024 is yet to be announced.

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